Q. "Relationship" in karketing means ......
1 Relation between salesperson
2 Relation between buyer and seller
3 Relation between company and consumer
4 All of these
Ans: 3
Q. "Making a Call" means .....
1 Calling on a prospective customer
2 Explaining product details
3 Negotiating a deal
4 Arguing with a customer
Ans: 1
Q. Marketing is termed as successful, when -.
1 There is a rise in the number of salesmen
2 There is no need for post-sales service
3 There is no need to give discounts
4 There is rise in sales through
Ans: 4
Q. Market Research is needed for-
1 Choosing the right sales persons
2 Choosing the right products
3 Making proper marketing decisions
4 Deciding the sales incentives
Ans: 3
Q. Sales forecasting involves study of -.
1 Proper selling price
2 Sales planning
3 Distribution outlets
4 All of these
Ans: 4
Q. Advertisements are required for
1 Boosting the production levels
2 Motivating the employees
3 Boosting the sales
4 All of these
Ans: 3
Q. Price(P) is an important factor for effective marketing. What are the other P's?
1 Product, Promotion and Place
2 Place, Persuasion and Promotion
3 Pride, Person and Place
4 Product, Paper and Person
Ans: 1
Q. Only one of the following is true. Find the same.
1 Marketing is not required in monopolistic situation
2 Marketing has no role to play in production levels
3 Marketing depends on competitors' performance
4 Marketing is not required in Public enterprises
Ans: 3
Q. Market segmentation helps in -.
1 Focused marketing
2 Improved lead generation
3 Identifying the target group
4 All of the above
Ans: 4
Q. Digital Marketing is -.
1 a way of Direct Marketing
2 a way of Indirect Marketing
3 a strategy of the DSAs
4 All of these
Ans: 1
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